Interpretation ID: 21871.ztv
Mr. Thomas C. Bliss
3M Traffic Control Materials Division
3M Center
St. Paul, MN 55144-1000
Dear Mr. Bliss:
This is in reply to your letter of June 30, 2000, asking for interpretations of S5.7, Retroreflective Sheeting, of Federal Motor Vehicle Safety Standard No. 108, Lamps, Reflective Devices, and Associated Equipment.
Several of your customers would like "to incorporate their company logo directly into the conspicuity markings used on their vehicles." You understand that "our customer is permitted to use their logo on markings placed on the vehicle in excess of the amount required to satisfy the minimum coverage stated in the regulation," and you ask that we confirm that interpretation.
S5.7.1.4.2(a) requires that a strip of retroreflective sheeting, "originating and terminating as close to the front and rear as practicable," be applied to the side of trailers, but that "the strip need not be continuous as long as not less than half of the length of the trailer is covered. . . ." This exception is intended to accommodate different trailer configurations by allowing breaks in the conspicuity material where the features of the trailer are such that it may not be feasible to install continuous sheeting. A manufacturer must comply when half the trailer length is covered, but if it wishes to add more conspicuity material to the portion of the trailer length that is not covered, the material must comply with S5.7. We view the installation of nonconforming material on the side as subject to the prohibition in S5.1.3 that no additional reflective material or other motor vehicle equipment shall be added that impairs the effectiveness of lighting equipment required by the standard. For this reason, the appropriate question is, as you have asked in your first question, "do conspicuity markings that incorporate a logo conform to FMVSS 108?"
First, because the standard requires conspicuity markings to be either red or white, the introduction of a third color (or white on a red section and vice versa) would not conform to Standard No. 108. Thus, any logo must be red or white. Assuming the logo is red or white, the answer is similar to that which we have provided inquirers as to whether logos are acceptable on the lens of the center high-mounted stop lamp. Both the lamp and retroreflective sheeting must meet the color and photometric requirements that are specified for each. If the sheeting meets the color, photometric, and all other requirements with the logo in place, then retroreflective sheeting incorporating a logo would comply with Standard No. 108. This, of course, would permit a logo that straddles red and white segments of retroreflective sheeting as well as a logo that is contained entirely within either a red or white segment. However, because the standard requires segments of red and white, a red logo could not appear in a white segment and vice versa. A logo (or portion of a logo) in a red segment could, however, be shown in a different shade of red, and a logo (or portion) in a white segment could be shown in a different shade of white, provided that both shades of red and both shades of white complied with the red and white color specifications of SAE J578c.
Your next question is whether conspicuity markings that incorporate a logo would "qualify as conspicuity markings under FMVSS 108." S5.7 prescribes dimensions for the width of the sheeting and the length of the individual segments. As noted above, a logo could be inserted in otherwise conforming sheeting if the sheeting meets the photometric, color, and all other requirements with the logo in place.
You have also asked whether "conspicuity markings that incorporate a logo [are] taken into account when assessing conformance to FMVSS standard 108." The coefficients for retroreflection of each segment of red and white sheeting must be not less than the minimum values specified in Fig. 29 of Standard No. 108. In determining conformance with S5.7, if a logo prevented a segment of sheeting from complying with the photometric or any other requirement, we would consider that the segment failed to comply with Standard No. 108. Thus, the answer to this question is yes.
Finally, you have asked whether "a 48mm (2 inch) wide marking with a logo [which] conforms to the performance requirements necessary for DOT -C2, can . . . be considered DOT-C2 marking." The answer is no. S5.7.1.3(d) requires DOT -C2 sheeting to have a width of not less than 50mm. The sheeting in your question is 2mm too narrow to be DOT-C2, even if it meets the photometric requirements for DOT -C2 sheeting with the logo in place.
If you have any questions, you may call Taylor Vinson of this Office (202-366-5263).
Sincerely,
Frank Seales, Jr.
Chief Counsel
ref:108
d.10/6/00